Tagged: Demographics Google Analytics

Many don’t know that it is now possible to see demographic and interest information in Google Analytics of their site visitors, but it is. I have also speculated in the past that this is why Google hides organic keyword referral data because you can only see this information for users logged into a Google property. The same quick steps below can be used for building a remarketing audience through Google Analytics.

Below is How to See Demographic and Interest Information in Google Analytics

1. You’ll need an Analytics account – create one if you haven’t already!
2. Go to Adming > Property